Curtis Jewelry was founded in 1982 in Durant, Oklahoma, by its current owner Albert Curtis. He has devoted himself to making Curtis Jewelry one of the finest jewelry stores in the area.

Mr. Curtis has built a solid reputation over the past 26 years as a knowledgeable jeweler with an enormous selection of exquisite jewelry backed by a fierce commitment to customer satisfaction. Curtis Jewelry has an extensive collection of rings, earrings, necklaces, pearls, gold, platinum, watches, and gifts for all occasions.

Today, Curtis Jewelry continues to bring southeastern Oklahoma and north Texas the very best values in jewelry. Mr. Curtis has built a customer base that covers the country, from California to Florida and Alaska to Texas. With one of the largest inventories in the Texoma region, everyone is sure to find something to suit their taste and budget.

Curtis Jewelry is the only area store in which every member of the knowledgeable sales and management team is trained and certified by Jewelers of America, the jewelry industry’s premiere trade organization. You can buy with confidence from a staff you know you can trust. All members of our staff have an extensive knowledge of design and repair, and can help you make your vision into a reality.

In addition to the Curtis Jewelry staff, there are two full-time in house jewelers. You can be assured that your most precious items never leave our store even when being repaired. You will always have an experienced jeweler at your service and a faster turnaround time on repair.

Made of pure carbon, diamonds are the hardest natural substance known to man. Every diamond is unique, with its own individual beauty. At Curtis Jewelry, we know that selecting the finest diamonds is an intuitive art: the work of a connoisseur rather than a scientist. We evaluate the diamonds we purchase according to the most rigorous standards. Four of the most commonly known factors used to measure the rarity of a diamond are the “4C’s”-- cut, color, carat weight and clarity. The 4C's selection criteria, introduced by DeBeers in 1939, are a valuable tool that will help you better evaluate the quality of the diamond you purchase. Also see our large collection of certified diamonds. (see four c’s chart)

Among the large selection of colored gemstones in our collection are rubies, emeralds, sapphires, amethysts, garnets of all types, aquamarines, pearls, peridots, opals, tourmalines, citrines, zircons, and topaz of all colors.

At Curtis Jewelry, we take great care to comply with all laws and regulations governing gem labeling and disclosure. You'll know exactly what you are buying, and will be fully informed about any treatments or enhancements that have been applied to your gemstone.